Weak New Design

The Commercial Appeal launched their new website yesterday afternoon and the Carroll home is split on opinions.

Picture 8

Ashleigh likes the new look, but I don’t like it all.

The new look is suppose to be more “user-friendly”, but white text on a black page is not easy to scan. They are putting words first instead of pictures.  Everyone knows that pictures speak a thousand words and big pictures 10,000. The old site featured pictures first and led people to words.

Don’t get me wrong, the old site wasn’t the greatest site ever, but I feel like this move by the CA is a step in the wrong direction with their home page.

Now one thing I do like is when you get into a story, the sub pages are clean. The text is larger and the action buttons are prominent at the top. Go here to see an example of a story.

4 Comments

Filed under Let Me Introduce You, Memphis, Reviews, Technology

4 responses to “Weak New Design

  1. Personally I’m not a fan. The new look seems amateur-ish. Like they aren’t as professional as they should. Rather they should of followed leads from other papers like the NY Times, wall street journal, even the memphis biz journal is better.

    Smashing Mag had some good ideas: http://www.smashingmagazine.com/2008/11/11/newspaper-website-design-trends-and-examples/

  2. I am very disappointed in the design. The majority of CA readership and advertising is web based, why not make it awesome? It looks like they tried to save a few bucks. Unless they paid good money for this and think it’s awesome?

  3. The Courier Press site looks similar, but the functionality is actually better.

    I like the news window better that our pile of news of mess.

    Thanks for sharing.

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